Sure why not and Craigslist overflows with Google Juice! I have been blogging a lot lately about long tail phrases and how to use them to your advantage. Well Craigslist offers a great way to do just that and I believe is still free to post an ad. Yes I did say FREE! Anyone who has read my blogs for very long knows how I feel about FREE STUFF!
One of the best long tail phrases you can use is a listings address. You can go on to Craigslist and title the ad with the listings address and then write your ad. There are a couple of ways to write an ad for Craigslist. You can do strictly a text ad where you can upload a few pictures of the listing that is rich with keywords and give your web address and contact information. But a better way is to do an HTML ad that includes pictures and clickable links to your website page that the listing resides on. I will go into greater detail on how to do each one in a later blog.
You do not have to use Craigslist. You could buy a domain name that is the address of the listing. But this will cost at least $8 to $10 to do and then you have to point that domain name to a webpage that has that listing. A better way is to have a dedicated page for your listing and then use Craigslist to advertise that listing. Let the Google Juice do the rest.
If someone is looking for a house in a specific neighborhood or even a specific street and if you have done your Craigslist ad correctly your Craigslist ad should show up on page one of Google. More than likely this ad will be in position one. And since you added the page link back to your site you will see that your visitor stats will also go up.
I know there are other listing venues on the web but many of these charge and do not have the Google Juice that Craigslist has. But the one thing I hear over and over again is that after the house is sold the ad is still out there a year later. With Craigslist the ad will expire and disappear after 90 days. No more worries about getting calls on an old ad.
If you are not currently using Craigslist to list all of your homes I encourage you to try it for 90 days and see what happens. My top clients use it and swear by it.
